Facebook. YouTube. Twitter. Sure, you know the biggies, and like all the other business owners hoping to increase conversion with social media, you have your accounts all set up and current. They have engaging content and tightly focused marketing copy. Well, maybe not everything is where you would like it, but you think you have your bases covered.
However, there is still plenty of online social media real estate to be had, and since preferences and popularity shifts so rapidly on the internet these days, it does not hurt to have your eggs in more than one basket. Whether you’re just starting out with social media or you’ve been doing it for a while, one of the goals of social media is to engage with your current and potential customers at the places they are “hanging out”. Therefore, here are four most popular places to hang out on the web (besides the ones you already know about).
Millennia from now, cultures will wonder at how bizarrely we decided to name our popular websites. Seriously—YouTube, Facebook, Hulu, and now 
It may be fair to say that visitors have the biggest ego’s while on your website: they want what they want (and don’t want to have things they’re not interested in pushed on them – such as in popup windows, flashing banner ads or pages blocked until the user provides personal information like an email address) and visitors are happy to provide you with their opinion of the usability of your website or landing page (read: they’re willing and expecting you to listen to them). 
Everyone makes mistakes—that’s probably one of the reasons why you’re considering a redesign of your website…to fix some things on your current site. However, a redesigned website does not mean that it will be error free, and the effects of just one little error can compound more than you can imagine.
We’ve mentioned before that podcasting is one possibility for improving the stickiness of your 
We tend to associate unsubstantiated claims with the worst kind of infomercials. But websites with good products or services can unintentionally fall into the trap of making a claim they fail to adequately prove to their visitors.
With all of the web analytics tools out there for business owners, it’s easy to get overwhelmed by the data-intensive means of landing page testing. Certainly, advanced online landing page testing has its place—we wouldn’t be in business otherwise—but sometimes it can be useful to conduct your own test before the design ever hits your website. Here’s a quick set of questions you can ask some sample users—preferably people in the office or friends and family who aren’t familiar with the landing page’s design or even purpose.
