Responsive design has changed the game for a lot of website owners. In fact, more people are using smartphones and tablets for surfing and shopping. According to Nielsen, over 70% of smartphone shoppers use a store locator before going out to that store. NPD says that in America alone, over 25 million people are using Coupon apps every month. There are so many mobile stats out there that websites have to conform to the times, and that means seeking a responsive design solution.
The problem is that while there are people realizing this and even trying to implement a solution, they are doing it wrong. Responsive design isn’t just letting your site resize to the width of the end user’s browser, but to smartly design it to make it an easier experience and help direct them to where you want them to go.
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