Social Media Strategy: What You Need To Know

social mediaYou might be convinced of the need to develop an effective social media strategy, but are at a loss.

After all, aren’t these technologies normally used by young people, or by individuals looking to reconnect with old classmates? What is the best way to enter into this space without giving the impression of being an intruder?

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Social Media is Here to Stay

82% of all companies will be using social media marketing by 2010.iStock_000009648196XSmall

A new study from the Marketing Executives Networking Group, MENG, reveals most businesses are still in the early or experimental phases of adopting and measuring social media.

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Conversation, Community and Conversion: The 3 C's of Social Media

Social netwroking and internet concept crossword

Twitter, Facebook, and other digital-age social media tools are changing the way business is done connecting hundreds of millions of people to each other via instant communication. This is a massive socio-economic shift that is changing the way consumers and companies communicate and interact with each other. If you’re like many small business owners who are tinkering or thinking about using social media, you may be wondering:

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