The Conversionator™ V3 N31: Weekly Insights and Ideas

Max The Conversionator

This week’s edition covers ‘Banner Blindness’ test results, psychology studies for smarter web design, giving users positive feedback, reasons why your website might be failing, and reasons why people may not trust your company:

– To answer the question of central homepage sliders or banners being ignored by website users in the same way that right-hand side adverts are, Optimal Usability’s Hidden In Plain Sight? The ‘Banner Blindness’ Effect On Homepage Banners provides eye tracking data from testing four websites that had prominent banners at the top of their homepage