People are picky. They get frustrated if they don’t find what they want on a website within just a couple of clicks. We can thank all those well-paid expert web designers for that. Professionally designed sites try to reduce the amount of clickage from the landing page to the desired page to about 2-4 clicks (plus a little search typing or scrolling).

Your Visitors Are Impatient

All this means is that the internet has trained your website visitors to be impatient, and you may need to change your site to better cater to their haste. If you want to improve your conversion optimization in website redesign, one area of particular interest is your navigation bar.