The Conversionator V3 N5: Weekly Insights and Ideas
When it comes to the creation of landing pages, there are many different approaches to take. This week’s edition include a landing page glossary, tips on building and optimizing landing pages, examples of great landing pages that could still be improved upon, and a whole bunch of suggestions to use landing pages in creative ways:
- The A-Z Guide to Landing Pages from ion interactive is a helpful glossary-like guide covering the key principles of landing pages
- Search Engine Watch put together seven tips for designing an effective landing page in 7 Tips for Landing Page Greatness, the final tip pointing out the key to ongoing improvement is establishing a culture of testing and tweaking
- 10 Form Optimization Tips For Landing Pages from Search Engine Land covers some tried and true form optimization tips that can be used effectively to improve overall form conversions on websites
- Unbounce collected some landing page examples with reasons why they rock as well as suggested improvements in 5 Rockstar Landing Pages that Deserve a High-Five (or do they?)
- To help reenergize your landing page testing and optimization, ion interactive’s 55 Cool New Ways to Use Landing Pages has something for every level of landing page managers from beginner to expert
That rounds it up for this week’s edition and I’ll leave you with a quick reminder to request one free conversion idea for your website as well as to signup for our blog updates and conversion tips newsletter. If you have any tips, suggestions, or resources you’d like to share please leave us a comment below and please feel free to suggest topics that you would like to see covered in future Conversionator posts.
Donna Roberts has been in the Marketing and Research fields for over 20 years working with a wide array of industries and contributes The Conversionator weekly roundup post to the Diamond Website Conversion blog

